After seeing this on a video by Ashley Tiernan, it soon went on to my lust list. I thought this was much more of a wearable purple than some of the other purple lip products I already had.
So what is a 'lip boom'? Well it is a double ended lip product, one end has a matte lipstick and the other end is a lip gloss. These can be worn separately or in a couple of different combinations.
The lipstick end is matte, but not a dry matte, much more wearable;
The gloss is very pigmented, a little brighter than the lipstick;
Together they end up somewhere in the middle in terms of tone;
MUA / Superdrug